| 1. | Taco Bell was recently lauded for healthy low-fat Border Lights fast food.
|
| 2. | By contrast, Taco Bell's low-fat line, Border Lights, had an underwhelming performance.
|
| 3. | Can we remember the McLean burger or Taco Bells Border Lights?
|
| 4. | Irvine, California-based Taco Bell, the largest Mexican-food chain, insists Border Lights will succeed.
|
| 5. | He doesn't know upstage from downstage or a border light from a fly gallery.
|
| 6. | The most glaring was the Border Lights selection of eight low-fat foods, introduced last year.
|
| 7. | Border Lights have been crippled by a misdirected and confusing marketing message, industry experts say.
|
| 8. | Wednesday Taco Bell unveiled its new lower-fat " Border Lights " menu to test the idea.
|
| 9. | Launching of Border Lights lower-calorie menu, children's menu.
|
| 10. | Border lights, also known as striplights, were a row of lights that hung horizontally in the flies.
|